15th Street Gallery in Salt Lake City is a premiere contemporary art gallery with adjoining frame shop and also features an exclusive collection of gifts, jewelry and home accents. We built their website to embody and reflect the look of their store with its clean look, linear design and simplistic nature. Every aspect of the website revolves around highlighting the artists while keeping things simple.

We also took measures to incorporate 15th Street Gallery's company FaceBook page to increase the footprint of their overall web presence. The site has been very effective in featuring additional work by featured artists beyond the amount of space available in the gallery. By showing more art than what hangs on the walls, the gallery can move more paintings, feature more artists and ultimately increase revenues.

15th Street Gallery was in the early stages of business when we first met them and it was important to build a good looking site while keeping the initial design and ongoing maintenance costs at a range consistent with a fledgling business. We were able to keep costs low by modifying existing website components such as the artists gallery rather then building those components completely from scratch. We also utilized a content management system and trained the gallery director to use it for updating and adding to the site. Since the gallery director is able to update and manage the site there is no need to hire us or other developers for making simple changes and updates to keep the content fresh.

Success Metrics: Visual Impact; Reflect the Current Gallery Design; Social Media Integration; Product Centric